The Ice Cream Market is an event that took place in summer 2015 in Berlin, Cologne and Munich to rise the brand awareness for mint&berry on the German market.
It came from a cooperation between the brand and the blogs Stil in Berlin and This is Jane Wyne.
The design activity went from the definition of the dedicated landing page on the website and the social media coverage to the development of all of the visual elements that the event needed, like: the event CI, the concept for the brand space, posters, flyers for the social media contest, aprons, way finding systems, photo booth decoration.
With: Agathe Nicolas (art direction).
Corporate Identity, Event, Print, Web